Monday, October 13, 2014

Temporal Troubles

Saw this picture on the back of the box of my new Specialized MTB helmet:

Small Noggins Not Allowed

Can you figure out what is the INCORRECT approach? I couldn't figure it out. Neither could the hundreds of cyclists subscribed to the STORM Facebook group. Finally one participant proffered that the rider's helmet in the left image appears to be riding higher on his head than the one on the right. I don't exactly see that. Here is a zoomed in version:



Yes it appears to be riding higher towards the back of the helmet, but notice that in the right image, the rider's hair is protruding out the front, which seems to indicate that his helmet is riding higher. Or perhaps they are trying to point out helmet tilt, as the left image seems titled forward a bit?

In any case it's a usability fail. A better approach would be to use an exaggerated form of the right and wrong approach to fit or position (whatever they are trying to communicate). Maybe show a ruler above the rider's ear or rider head to helmet angle lines (to indicate correct tilt)? All I know is that I probably purchased the wrong one, but so far it has kept my noggin safe.

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